Pay Per Click

Pay Per Click (PPC) Services at Innovative IT Point

Discover new potential with your online advertising through our Pay Per Click (PPC) service at Innovative IT Point! We will create, manage, and optimize your PPC Campaigns to generate genuine leads, enhance traffic, and maximize your ROI!

Why Choose PPC Advertising with Us?

Are you looking to expand your customer base through online methods? Use PPC to bring your target audience to you faster than any other! Unlike organic marketing strategies, PPC delivers immediate results and attracts genuine customers actively seeking products like yours!

PPC Services Features

PPC Strategy Development

Market Research

Comprehensive analysis of the market, competitors, and audience behavior to craft an effective PPC strategy.

Goal Setting

Defining clear objectives such as brand awareness, lead generation, or sales to guide the PPC campaign.

Budget Allocation

Determining the appropriate budget to maximize ROI while minimizing costs.

Keyword Research & Selection

Keyword Identification

Selecting relevant keywords that align with your business goals and target audience.

Negative Keyword List

Creating a list of negative keywords to prevent wasted ad spend on irrelevant searches.

Long-Tail Keywords

Targeting long-tail keywords to capture specific, high-intent search queries.

Influencer Outreach

Collaborating with influencers to gain backlinks and visibility.

Campaign Setup & Management

Account Structure

Setting up an organized account structure with campaigns, ad groups, and ads that reflect your business hierarchy.

Ad Creation

Crafting compelling ad copy and designing engaging ad creatives to maximize click-through rates (CTR).

Landing Page Optimization

Designing and optimizing landing pages to improve user experience and conversion rates.

Ad Extensions

Implementing ad extensions such as sitelinks, callouts, and call extensions to enhance ad visibility.

A/B Testing

Ad Variation Testing

Running A/B tests on different ad copies and creatives to identify the most effective version.

Landing Page Testing

Testing various landing page elements (headlines, CTAs, forms) to optimize conversion rates.

Bid Strategy Testing

Experimenting with different bid strategies (manual bidding, automated bidding) to find the most cost-effective approach.

Targeting & Retargeting

Audience Targeting

Defining and targeting specific audience segments based on demographics, interests, and behaviors.

Geographic Targeting

Focusing on specific geographic regions to ensure ads reach the most relevant audience.

Retargeting Campaigns

Implementing retargeting strategies to re-engage users who have previously interacted with your site but did not convert.

Campaign Monitoring & Optimization

Real-Time Monitoring

Continuously monitoring campaign performance to make adjustments as needed.

Bid Adjustments

Dynamically adjusting bids based on performance data and competition.

Quality Score Improvement

Focusing on factors such as CTR, ad relevance, and landing page experience to improve the Quality Score.

Reporting & Analytics

Performance Reports

Providing detailed reports on key metrics such as impressions, clicks, CTR, conversions, and ROI.

Conversion Tracking

Setting up and monitoring conversion tracking to measure the effectiveness of PPC campaigns.

ROI Analysis

Analyzing the return on investment to determine the profitability of PPC efforts.

Custom Dashboards

Creating custom dashboards to visualize data and track progress against goals.

Google Ads Management

Google Ads Setup

Creating and managing Google Ads campaigns tailored to your business needs.

Search Network Campaigns

Running ads on the Google Search Network to reach users actively searching for your products or services.

Display Network Campaigns

Leveraging the Google Display Network to reach users across millions of websites, apps, and videos.

Shopping Ads

Managing Google Shopping campaigns for e-commerce businesses to promote products directly in search results.

Bing Ads Management

Bing Ads Setup

Creating and managing Bing Ads campaigns to target users on the Bing search engine and its network.

Ad Optimization

ailoring Bing Ads to align with platform-specific best practices and audience behaviors.

Social Media PPC

Facebook Ads

Creating and managing Facebook Ads campaigns targeting specific demographics, interests, and behaviors.

Instagram Ads

Running visually appealing ad campaigns on Instagram to engage users through images and videos.

LinkedIn Ads

Targeting professionals with LinkedIn Ads to generate B2B leads and build brand awareness.

Twitter Ads

Utilizing Twitter Ads to promote tweets, accounts, or trends to a broad audience.

PPC Consultation

Campaign Audits

Conducting thorough audits of existing PPC campaigns to identify areas for improvement.

Strategy Sessions

Offering one-on-one consultations to develop or refine your PPC strategy.

Ongoing Support

Providing continuous support to ensure the long-term success of your PPC campaigns.

Our PPC Services

Keyword Research & Analysis

We search and set the best keywords for you! Our dedicated team develops a killer keyword plan that matches your business type to grow traffic even more!

Landing page optimization

We understand the importance of a Landing Page. With our optimized landing pages, you can maximize your ROI and convert your Google Ads to the fullest!

Ad Copywriting and Design

With decades of experience, we analyze trends, tailor content highlighting your unique selling points, and develop compelling Ads for your target audience to bring them within your vicinity!

Button & Form Submission tracking

We meticulously set up buttons and forms to accurately track your button clicks and form submissions for analyzing campaign results!

Daily Monitoring

We do not just run campaigns; we monitor every moment and make live modifications to lift your performance beyond your expectations!

Conversion Tracking Setup

We analyze CTR (Click-Through Rates), conversion rates, and CPA (Cost Per Acquisition) to help you make informed decisions based on meaningful data!

Why Choose Innovative IT Point For PPC?

We determine how your business differs from others, and that’s how we differentiate our digital marketing strategy. Our team of experts with decades of experience in this field will guide your business toward increased sales through PPC! Innovative IT Point has been updated with the current trends, so join us now!

Pay-Per-Click Service Packages

Starter Package

Ideal for small businesses or startups looking to initiate their PPC campaigns with a focus on essential elements.

Includes

More Features
  • Basic audience targeting
  • Ongoing campaign adjustments based on performance (limited to 2 adjustments per month)

Professional Package

Designed for medium-sized businesses that require more comprehensive PPC management to drive growth.

Includes

More Features
  • Weekly reporting and analysis
  • Conversion tracking and optimization
  • Ongoing campaign adjustments (unlimited)
  • Integration with Google Analytics for deeper insights

Enterprise Package

Suitable for large businesses or highly competitive markets that need a sophisticated approach to maximize ROI from PPC campaigns.

Includes

More Features
  • Comprehensive audience segmentation including geo-targeting and dayparting
  • Detailed analytics and custom reporting
  • Real-time bid management and optimization
  • Ongoing strategic consultations
  • Weekly reporting and analysis

Make Appointment

Ready to take your digital marketing and development to the next level?

Let Build Us Your Brand

Ready to take your digital marketing and development to the next level? Schedule an appointment with Innovative IT Point to discuss how our services can help your business grow. Fill out the form below, and one of our experts will get in touch with you shortly.
Or You May Call Us For Appointment

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Innovative IT Point has been a game-changer for our digital marketing efforts. Their SEO and PPC strategies significantly increased our online visibility and generated quality leads.

Contact Info

+8801715756727
info@innovativeitpoint.com
Dhaka, Bangladesh.